Top 10 of 96 law firms for Marketing, Regulatory & Public, Marketing Law
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Marketing, advertising and related promotional activity fall within this area, including consumer protection, data privacy in marketing, and regulatory compliance with advertising standards. A solicitor in this field reviews and drafts campaigns, terms and conditions, privacy notices and consent notices, and ensures compliance with the CAP and BCAP Codes, the Consumer Protection from Unfair Trading Regulations 2008, and data protection laws. They handle ASA complaints, coordinate with regulators, and advise on risk management and enforcement responses as campaigns progress.
What a solicitor handles in these matters
Campaigns and promotions must meet strict rules on truthfulness, clarity and non-deceptive practice. A solicitor protects the client by addressing regulatory exposure, preparing compliant material, handling investigations, and coordinating with in-house teams to implement training and governance around marketing activities.
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